Customers are now speaking up more about their frustration with complicated phone menus, waiting on hold for a long time, and being transferred between agents too often.
These customer feelings are now expensive, leading to loyal customers switching to competitors and shoppers leaving their purchases behind.
itext.io was founded to improve the experiences of both consumers and organizations.
Ray thought there must be a better way
itext.io was originally established in 2010 as GFTL, LLC after our President, Ray Bolouri, recognized that institutional communication methods were costly and restrictive.
Ray put a team together in order to solve those problems a platform that would allow organizations to efficiently communicate on the medium that people prefer: text message.
The network and platform were tested, modified, and re-tested, until they met the high standards of HIPAA compliance, PCI compliance, SOX security protocol matching, and carrier grade service auditing.
Then, on January 14, 2013, we proudly started serving clients after introducing our services following the 2013 CES convention in Las Vegas. And in January 2014, the company officially changed hands and has been operating as ever since.
Soon after itext.io’s debut, Fortune 500 companies, such as PF Changs, Lincoln Properties, and Pool Corp., recognized its value. For many organizations mobile communication was becoming a primary means of nurturing relationships and conducting transactions. Yet, when these organizations relied on mobile applications, they inadvertently excluded the majority of the market –the people who either would not, or technologically could not, download the specific application.
Early users discovered that itext.io greatly enhanced accessibility by offering a mobile platform free from limitations like downloads, carrier plans, hardware, or software.
As itext.io expands, more and more businesses and organizations are discovering the benefits of its platform
– they are discovering that its unparalleled accessibility easily translates to positive interactions, repeat business, and growing profits.
The focus on mobile applications is slowly being superseded by a more practical focus on the most ubiquitous of mobile communications – the text message.
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